Tara Rice is the Founder of Miss West Coast Productions Inc., established in 2013. Since 2013, Rice has produced over 12 Pageants including preliminaries to Miss California USA and the Miss California Teen USA Pageant. In 2017, Rice became the State Director of the Miss California United States Pageant which leads to the prestigious Miss United States Pageant. As a Director and Pageant Coach she has helped a handful of Miss West Coast and South Bay Titleholders capture the crown of State and National Titles.
Rice’s passion for pageantry began when she won the title of Miss Teen California All American in 2000. After she placed as a Miss Teen USA All American Finalist she continued competing in pageants winning various titles throughout California. Rice attributes her modeling and entertainment career success from the experiences she had through pageantry which taught her how to nail an interview, public speaking skills and becoming a master at networking.
Rice has over two decades of experience in the entertainment industry appearing in more than 30 national commercials, feature films and co-starred in TV shows. She also has over 12 years experience hosting at award shows such as the ESPY’s and Grammy’s. She also hosted an internationally distributed travel show called Destination X. In addition, Tara is a professional model with 19 years of experience who has appeared in advertising campaigns worldwide. Her expertise as a runway model as helped her transition into producing fashion shows for top designers in Los Angeles and charitable fashion shows.
In Jan. 2016, Rice launched West Coast Model Management. Rice enjoys mentoring young models and talent who are breaking into the entertainment industry. Tara always finds time to dedicate to others as she feels it’s important to be a positive role model to inspire girls and women to become leaders in their communities and advocates for their platforms. She was a member of the Soroptimist International of Santa Clarita Valley for four years where she was the chair member of fundraisers that supported Human trafficking awareness and the Domestic violence center. In addition, Rice also volunteers and produces fundraisers for Relay for Life, Multiple Sclerosis Society, Susan G. Komen and Operation Blankets of Love. misswestcoastpageant.com